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Term · 30. Big4 Advisory Framing

Customer Identity Modernization

Analyst Concept Source: Big4
Vendor MITRE ATT&CK CCPA GDPR Introduced by: Big4 (Deloitte / PwC / EY / KPMG)

Definition

Multi-year program migrating legacy customer identity infrastructure (custom-built auth, fragmented per-product accounts) to modern CIAM platform — unified customer profile, social/BYOI login, passwordless auth, consent management, GDPR/CCPA compliance, fraud detection integration. Common in banks, retail, telco, healthcare patient portals.

Application
Regulatory: Deloitte / PwC / EY / KPMG advisory framings · MITRE ATT&CK Framework
Standards & regulations
  • Big4
  • MITRE